Variety magazine reported on Wed that starting with UFC 257, ESPN can raise PPV events from $64.99 to $69.99. At the beginning of 2020, the UFC’s PPVs rose from $59.99 to $64.99 starting with UFC 246: McGregor vs. Cerrone. As if that wasn’t enough, associatenual ESPN+ subscriptions can see an dealing from $49.99 to $59.99. Earlier this year the monthly subscription choice went up slightly to $5.99 from $4.99.
There’s no denying that the UFC has been a serious driver of ESPN+ subscriptions. McGregor specially is attributable with raising ESPN+ numbers (at the time) from half dozen.6 to 7.6 million when the Cerrone fight. The UFC was improbably victorious with its 2020 pay-per-view schedule even with the majority of it occurring throughout this COVID-19 pandemic.
As for shoppers, this news is on no account welcome. In effect, if you’ve got a monthly subscription and you buy each UFC PPV then it’ll run you $912 each year before any applicable taxes. It’s a hefty worth however I don’t suppose it’s altogether sudden. And if the sales stay robust through 2021 there’s no reason to believe we have a tendency to won’t see additional bumps up down the road.